You can judge Alex Roman’s reputation within the industry from the fact that 3ds Max founder Gary Yost recently described his short film The Third & Seventh as the project that made the pain of developing Max worthwhile.
Roman’s latest commercial, a spot for Silestone kitchen worktops, won’t hurt that reputation either. Incredibly, it’s 100% CG. It’s only when the beautifully rendered grapes and peppers begin to shatter against the work surface that you stop admiring the beautiful photography, and realise that it’s actually beautiful rendering.
Tags: Alex Roman, Silestone, The Third & Seventh
Boon said:
I totally want to bromance this guy. Brings a tear to the eye. Gorgeous.
7:13 am on Thursday, November 18, 2010
Leonard Teo said:
Incredible work. 🙂
8:09 am on Thursday, November 18, 2010
Markus said:
Alex , this so amazing!!! Unbelievable.
4:03 pm on Wednesday, December 15, 2010
Dewald said:
The ambience Alex create is breathtaking. Very realistic.
4:48 am on Thursday, January 27, 2011
Ernesto said:
I alway wonder how you do it. Congratulations!
1:10 pm on Monday, April 6, 2015