“Don’t hide your working,” I was told endlessly in high-school maths lessons. Judging by their videos, the people who make promos for former Britpop acts seem to have had the same teachers.
Radiohead were first out of the gate, releasing a video for House of Cards that was basically raw LIDAR data.
And now Aitor Throup‘s promo for Everyday Robots, former Blur and Gorillaz frontman Damon Albarn’s first solo release, is pretty much a timelapse of a ZBrush sculpting session.
Anatomy of the artist
The interface itself is never shown, but ZSpheres, SubTools and some familiar materials make their presence felt as an unseen artist builds up Albarn’s head in 3D, starting with parts of the skull, then adding muscle and flesh.
It’s probably more effective if you’ve never watched a ZBrush tutorial before, but sometimes, simplicity as a virtue – and if nothing else, few videos have celebrated the work of 3D artists in this way, however indirectly.